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Communications Consulting: Do You Actually Need A One?

Steven J. Wilson

Look for communications consulting firms with extensive knowledge and experience and creating business communications plans. Some communications consultants are generalists who can help from start to finish; others specialize in specific communications tools or strategies. appeared first on Steven J.

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#FA Success Ep 359: Building A Financial Planning Assessment To Show Clients Progress And Value Over Time, With Eric Miller

Nerd's Eye View

We also talk about why Eric chose to niche focus his practice because he saw firsthand from his family members who work in health care that those in the industry were being underserved and he felt that he could provide a meaningful difference in their financial lives, how Eric grew his practice by developing relationships with business consultants (..)

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The Latest In Financial #AdvisorTech (October 2023)

Nerd's Eye View

Read the analysis about these announcements in this month's column, and a discussion of more trends in advisor technology, including: Brand design consultancy firm Intention.ly

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Adviser links: emotional dynamics

Abnormal Returns

wiredplanning.com) Michael Kitces talks with Libby Greiwe who is the owner of The Efficient Advisor, a financial advisor coaching and consulting business. thinkadvisor.com) Advisers How to set expectations with clients about communication. standarddeviationspod.com) The biz Schwab-TD re-papering expectations are in flux.

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Creating Powerful Firm Messaging That Targets Prospects In Your Niche

Nerd's Eye View

But while the messaging on many advisory firm websites speaks to a firm's capabilities, a better approach to drive engagement is to frame communication around the prospect's needs. First, it's important to make the consumer (rather than the firm) the main character in the firm's communications.

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Listener or Looker: Understanding Yourself So You Can Understand Your Clients

NAIFA Advisor Today

Lynne Franklin is a persuasion expert, leadership communication consultant, coach, author, and TEDx speaker. Since the inception of her communications practice in 1993, Lynne has worked with organizations that want to use persuasive communication skills to increase their performance, productivity, and profits.

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Kitces & Carl Ep 133: Should Advisors Market The Real (Self-Actualization?) Value Of Financial Planning, Or Just Do It?

Nerd's Eye View

providing hope and motivation, reducing anxiety, promoting wellness) may need to find a comfortable balance between explicitly communicating the intent to provide such services, versus relying on the client to recognize the added benefits as an organic by-product of the advisor's standard process.