Why Pre-Commitment Strategies Can Work And 3 Steps To Implement Them With (The Right) Prospects
Nerd's Eye View
JUNE 14, 2023
One common sales tactic for financial advisors is to offer prospective clients a free (or low-cost) financial plan to demonstrate the advisor’s expertise and to let the prospect ‘test drive’ the advisor’s services. to implement the plan as part of an ongoing relationship is even more valuable than the plan itself.
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