Remove referral-program
article thumbnail

From Unprofitable To $115M AUM: Reinventing A 2nd Generation Advisory Business By Finding The Right Niche

Nerd's Eye View

To stem the outflow of clients, the firm tried a number of marketing strategies – from creating an off-brand Facebook page, to using print advertisements, and to buying paid referral services – most of which were unsuccessful.

article thumbnail

#FA Success Ep 346: Moving Procrastinating Clients To “Yes” Instead Of Selling As A Fee-Only Advisor, With Jim Ludwick

Nerd's Eye View

Jim is the founder of MainStreet Financial Planning, an hourly, fee-only financial planning firm, and also created Procrastination Junction, a coaching program for fee-only financial advisors looking to improve their sales skills. My guest on today's podcast is Jim Ludwick.

Fee Only 231
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

RIA Edge 100: Brighton Jones

Wealth Management

Younger advisors, younger clients and old-fashioned referral programs have helped $9.5 billion AUM Brighton Jones double revenue in five years—without relying on acquisitions or rising markets.

Clients 99
article thumbnail

Weekend Reading For Financial Planners (December 23-24)

Nerd's Eye View

Also in industry news this week: The SEC has been sending letters to advisory firms requesting details on their use of AI technology, raising questions about whether they may be considering revising their proposed AI rule that received significant pushback earlier this year for the wide breadth of the types of technology it covers DPL Financial has (..)

article thumbnail

#FA Success Ep 315: Learning Business Development By Consistently Being Seen Where Your Ideal Clients Are, With Lisa Brown

Nerd's Eye View

What's unique about Lisa, though, is how, by digging deeper into an existing firm niche focus of Coca-Cola employees and talking extensively with employees there about their common needs and issues that affected their financial goals, she began to write white papers for them, which was so successful in building her reputation and expertise – (..)

Clients 130
article thumbnail

Alex Miele on Adding New Clients Through “Sphere of Influence” Marketing

Steve Sanduski

In a Nutshell: Referrals can be an important part of fixing the organic growth problem that has stalled many firms since the economy cooled. Referrals don’t just happen — they’re the end result of a process that starts with a world-class client experience and extends to the strength of your greater professional network.

Clients 52
article thumbnail

Monday links: spectacular back tests

Abnormal Returns

avc.com) How to design a referral program. (thediff.co) Startups On the value of bring angels onto your cap table with a background in marketing and communications. hunterwalk.medium.com) How to best structure a bridge loan for a venture-backed startup. spectator.co.uk) The European warehouse boom has cooled off. is easing a bit.

Startup 130