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What's unique about Troy, though, is how his firm's emphasis on driving organic growth through a multi-pronged marketing strategy, including a radio show, in-person seminars, and most substantively and scalably, a YouTube channel, that has allowed the firm to grow its AUM from $85 million to $750 million during just the past 5 years.
In a nutshell: Bill Keen named his book Keen on Retirement: Engineering the Second Half of Your Life. Bill, Matt, and their team have become such experts in these companies’ retirement and benefit programs that even their HR professionals call Keen Wealth with questions. Seminars don’t work. ’ You name it.
Now imagine you did a seminar targeting the general public and you filled the room. Sometimes agents and advisors hold seminars with an educational theme, but without the message of, “Here is how I can help you.” People still do seminar mailings. It attracts the target audience. What are you going to tell the other 95%?
Whether retirement planning, technology seminars, or education planning, community events are an efficient way to share your experience with others in your community. Educational events also do a great job of promoting yourself as a center of influence in your community. Create and Promote Your Events in Minutes.
You can build trust and credibility by educating them with content applicable to them and their situation such as podcasts, videos, seminars, and blogs, but be sure to make yourself available when they have questions. As we mentioned, they’re finding the generic content online everywhere.
How To Grow Your Retirement Plan Business In The 2020 Economic Crisis. We’ll review: – How has the retirement landscape been affected by COVID-19? – How can advisors grow their retirement business in the current crisis? I’m super excited to welcome the team at Retirement Learning Center.
Maintaining this awareness is a continuous effort; keeping all employees up-to-date with regular communication about any changes or additions to the benefits is essential. Utilize Various Communication Channels Ensure that all channels are clear and free of jargon to make them accessible to all employees.
Some top-performing webinar topic ideas for financial advisors are: # Ways to Reduce Unexpected Risk to Your Retirement Savings # Ways to Reduce Your Risk to Your Retirement Savings # Ways to Increase Your Social Security Payments # Ways to Boost Your Savings Before Retirement Choose a timely topic.
Becoming a financial planner requires an understanding of the financial markets, investment strategies, and the ability to communicate with clients. They advise on investments, taxes, retirement, and estate planning. You should also know about investments, taxes, retirement, estate planning, and insurance.
Think about the demographics, interests, and communication style of the audience on each platform. Email Marketing Strategies for Personalized Communication Email marketing is still a strong way for financial advisors to connect with leads and clients. It helps them manage client interactions and keep track of communication history.
Demographic shifts and retirement The accounting profession, particularly the CPA segment, is experiencing a major demographic change. A substantial portion of the current workforce comprises baby boomers, with approximately 75% of CPAs nearing retirement age.
You can find useful tips for email marketing, being active on social media, networking, and hosting seminars to reach more people. You can use networking events, seminars, and direct mail campaigns. Hosting Informative Seminars and Workshops Hosting educational seminars and workshops is a great way to teach potential clients.
If you’re somebody who’s retired right now drawing down their income it can be incredibly stressful to see the economy, the stock market go down, but also be worried about the economy, and its recovery, and how long that might take. And so, I think a lot about advisors like you. My dad’s an advisor. It’s stressful.
RITHOLTZ: if you’re one latte away from your retirement being messed up you got bigger … SETHI: Bigger problems. RITHOLTZ: What are your thoughts on the early retirement fire movement? SETHI: Yes. SETHI: I like any movement that gets Americans to think about increasing their savings rate. I love that. This requires a change.
For example, a financial advisor might make a page that offers a free guide on retirement planning, prompting visitors to give their email address. When financial advisors use automation tools in their email sequences, they can communicate easily with potential clients. They help turn potential clients into actual clients.
Demographic shifts and retirement The accounting profession, particularly the CPA segment, is experiencing a major demographic change. A substantial portion of the current workforce comprises baby boomers, with approximately 75% of CPAs nearing retirement age.
But still he’s communicating how wrong everybody else is and how right he’s been and why you should be pretty constructive about the state of both employment and credit and the stock market he has. How do we make sure that there are enough retirement savings for our population? Hey, I never put a 0% chance on anything.
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