How to Attract Emerging Affluent Gen Z and Young Millennials in their 20s
Don Connelly & Associates
OCTOBER 23, 2023
Financial advisors with any ambitions of growing their practices in the next couple of decades can’t ignore the emergence of Gen Z as an economic force. Though the estimated $143 billion in assets held by Gen Z is dwarfed by the trillions held by millennials, Gen Z workers are expected to outearn millennials as soon as 2030.
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