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Cerulli: Gen X Presents the Next Great Opportunity for Financial Advisors

Wealth Management

As a result, financial advisors should start honing the services Gen X members will likely benefit from the most, including retirement planning, estate and tax planning and mortgage refinancing. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

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The Comprehensive Handbook for Digital Marketing for RIAs

Midstream Marketing

Running focused social media campaigns that highlight their services and share their skills in areas like tax planning or retirement planning. Hosting webinars or online workshops that teach potential clients about important financial topics and show that the RIA is a leader in the field.

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The Rise of Cash Balance Plans: Why They’re Here to Stay

NAIFA Advisor Today

As more clients look for impactful retirement planning strategies, understanding how cash balance plans work is more important than ever. This session will cover: How to layer a cash balance plan on top of an existing retirement plan. The role of life insurance in enhancing cash balance plan benefits.

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Mastering the Call to Action for Financial Advisors: Stop Saying “Book a Call”

Indigo Marketing Agency

Stronger CTA Options That Actually Work Before someone is ready to meet with you, they might be more open to saying yes to something smaller, like a downloadable guide , webinar registration, or educational resource. Your CTAs should reflect that. It should be clear, compelling, and aligned with your overall marketing strategy.

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Enhance Your Reach: Content Marketing for Financial Advisors

Midstream Marketing

Retirement Planning: Give tips on how to save for retirement. Explain how to manage your retirement funds and pay for healthcare. Tax Planning: Help clients learn smart tax strategies. Discuss estate planning and how financial decisions can impact taxes.

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Motel 6 or Four Seasons? Preparing, Not Panicking, for Retirement

Investing Caffeine

If you are close to retirement, and you have too much exposure to equities, a retrenchment in the stock market could delay your retirement plans by years. This concept highlights the importance of rebalancing your portfolio as you get closer to retirement. . · Risk Tolerance: What is your asset allocation?

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Social Media Mistakes Financial Advisors Make (And How to Fix Them)

Indigo Marketing Agency

Instead of just talking about taxes in retirement, Joe presents a clear problem (overpaying taxes) and an actionable solution (his free video series on tax planning through retirement). A strong hook: He immediately addresses a common pain point: Worried about taxes eroding your retirement savings?